Floating PV, BIPV, AgriPV

The photovoltaic (PV) market is undergoing a seismic shift, and it’s not just about who can produce the most energy at the lowest cost. As we enter a new era of solar technology, the spotlight turns to niche PV solutions – Agricultural Photovoltaics (AgriPV), Floating Photovoltaics (Floating PV), and Building-Integrated Photovoltaics (BIPV). These specialized sectors become a partial solution for other industries. In this dynamic landscape, the professionals who master these niche solutions will emerge as the market leaders.


Why Niche PV Solutions Matter

  1. Agricultural Photovoltaics (AgriPV)

AgriPV offers a dual-purpose solution – generating renewable energy while supporting agricultural production. It’s a game-changer in land-use efficiency and resource optimization. By integrating solar panels with farming, AgriPV can potentially revolutionize both the energy and agricultural sectors, offering a sustainable model for food and energy production.

Several European countries are already rolling out various incentives for AgriPV, signaling its potential to become a mainstream solution in the near future. This shift raises a pivotal question for the solar industry: in the face of escalating land costs, is it still worth pursuing traditional ground-mounted projects?

For PV professionals and investors, this isn’t just about adapting to change; it’s about embracing a pioneering role and maintaining the competitive advantage.


  1. Floating Photovoltaics (Floating PV)

Floating PV is a novel approach that utilizes water bodies for solar installations. This niche not only addresses land scarcity but also brings additional benefits like reduced water evaporation and cooler operational temperatures for the PV panels, leading to higher efficiencies. It’s a perfect example of how thinking outside the conventional land-based box can yield significant advantages.

With increasing installations worldwide, particularly in areas with limited land availability, this market presents significant business opportunities. Understanding Floating PV allows professionals to engage in a dynamic, growing market segment, offering innovative solutions to modern energy challenges.


  1. Building-Integrated Photovoltaics (BIPV)

BIPV is at the intersection of architecture and photovoltaics. By integrating solar instead of building materials, BIPV transforms buildings into energy producers. This approach is particularly vital in urban settings where space is at a premium, offering a sleek, modern solution to energy generation and efficiency.

The importance of BIPV is further amplified by the increasing sustainability requirements for new buildings in Europe. The European Union’s directives on energy efficiency and the global push towards sustainable development are compelling architects and builders to consider renewable energy sources as integral parts of building design.

While BIPV presents a unique set of challenges, including technical integration, aesthetic considerations, and regulatory compliance, the opportunities it offers are substantial. For PV professionals equipped with the necessary knowledge and skills to navigate these challenges, BIPV opens up a lucrative business segment. These professionals can deliver solutions that are much more profitable.


The Competitive Edge

The solar industry is no longer just about traditional photovoltaic panels. Those who fail to evolve with the industry risk being left behind. The future of solar energy is moving towards integration and specialization, and the professionals who don’t adapt to this change will find themselves at a significant disadvantage. The cost of inaction can be missed opportunities, inadequate decision-making and obsolescence.


We designed a specialized course for PV market specialists to gain a comprehensive understanding of technological PV market trends, including niche markets for 2024 and later. The programs offer advanced market knowledge, practical insights, and the latest technological advancements.

Julija Kaladžinskaitė

10 years of experience in solar industry, including PV module sales throughout Europe, project management, and development of building integrated PV solutions.


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